A recent blog post at the Marketing Experiments Journal really caught my eye.
The journal runs online marketing experiments, to see what works online. What I found really interesting in this experiment is they also tested the intuition of a number of marketing professionals. Here is the “Intuition is more glamorous than process, but…” blog post.
Here [...]

Our email marketing department have written a new article. Often questioned by our clients, they created this document to answer some frequently asked questions.
view the eMail Marketing document
This quick tip article ( 10 Tips on eMail Marketing ), covers a range of email marketing issues and topics in the form of 10 Top Tips.
Some of [...]

Amongst email marketers and email service providers, the hot topic of the moment is email authentication.
Email authentication as defined by Wikipedia
Ensuring a valid identity on an e-mail has become a vital first step in stopping spam, forgery, fraud, and even more serious crimes. An essential second step will be Ensuring the entity has a good [...]

“Wondering whether a new website is worth your time? Use the Toolbar’s PageRank display to tell you how Google’s algorithms assess the importance of the page you’re viewing.”This is the description given to the Google PageRank display on the Google toolbar, by Google.
If you’re not familiar with the PageRank display, its available [...]

A new study on search engine user behaviour, underlines the importance of having your website ranked on the first few pages of the search engines for keywords.
“The iProspect Search Engine User Behavior Study”, conducted by Jupiter Research, shows that search engine users are now a fickle bunch who are becoming better at using search engines [...]

Online Marketing is a highly cost effective method for creating business, it’s highlighted by the growth in the market, With UK online ad spending increasing by a huge 66% in 2005, according to ClickZ.
Online PR can also be an effective component of your marketing strategy. Online PR can help brand build, drive traffic, and attract [...]

There are now more than 1.3 million registered .eu domain names, following Friday’s open shop. Friday was when any EU based person, or organisation had the opportunity to register their domain.
It really was a land rush with applications being made at an average speed of 76 per second.
At the time of publishing this article, the [...]

If you are having a website revamp, or completely changing your website design and structure, you may be concerned about the effect this will have on your website rankings.
We were recently asked by one of our readers what they can do to protect their rankings, when changing their website.
Here is some of the advice [...]

Today sees the Landrush Phase for the .eu domain. From 10:00 am today, European residents can register their own .eu domain name.
Until today the process has been limited to trademark holders and more recently people wishing to register their company, or family names in the EU.
The new domain names, thus far, have been registered on [...]

Fortune magazine has an article, which reads like a first person copy. Over to you Bill.

A friend sent me a link today by email. It was to a document written by the legendary ‘management guru’ Tom Peters. 111 Ridiculously Obvious Thoughts on Selling. There are some great tips here, many I’ve heard, but forgotten, some fresh.
As well as being an interesting read, it got me thinking. Why not write a [...]

Following the last post regarding movie downloads…. Closer to home, the BBC will be providing High Definition coverage of Wimbledon and the World Cup this year.
High Definition Television (HD TV) gives you picture quality 4 times what we have now. The downside is, it means you will need yet another set top box (£299 + [...]